iGoDigital was growing rapidly and the CEO had too much on his plate. He needed someone to step in and assume the CFO responsibilities and help him think strategically about the accounting and finance function.
The mAccounting team restructured the accounting department, implemented a new financial reporting package and introduced a disciplined monthly close process. With their financial house in order, iGoDigital was able to focus on reaching their goals. ExactTarget (now part of Salesforce.com) acquired the company in October 2012.
“We were growing rapidly and I was wearing too many hats. I realized that in order to be successful and achieve our goals as a company, I needed to bring in a CFO with the experience to help me think strategically about the finance and accounting side of my business.mAccounting has done a great job for us. They helped us position the company for success and played a critical role in the sale of the business.”